In today's competitive business landscape, every detail counts, including the ambiance of your workspace. For corporate companies and startups alike, office furniture can be more than just functional – it can be a representation of your brand.
Learn how to customize office furniture to resonate with your brand identity.
1. Identify Your Brand's Aesthetic:
 |
 |
Before diving into customization, understand your brand's color schemes, logos, values, and overall aesthetic. Is your brand minimalist and modern or colorful and quirky? This insight will guide your furniture choices.
Similar product recommendations:
 Tekkashop LTOC2000W |
Tekkashop LOCT1033B |
2. Prioritize Brand Colors:
By applying color to imprint your brand onto office furniture is one of the easiest yet most powerful strategies to do so. Select tables, storage units, and chairs that complement your brand. Use the bold colors of your brand as complementaries against neutral tones to create a balanced look.
3. Integrate Logos Tastefully:
Branding doesn't mean plastering your logo everywhere. Instead, integrate it subtly. Consider etching the logo onto glass partitions or embroidering it onto fabric panels. This creates brand recall without being overwhelming.
4. Choose Furniture that Echoes Company Values:
If your company prioritizes sustainability, invest in eco-friendly furniture made from recycled or sustainable materials. For tech startups, sleek, modern designs with built-in tech ports might be the way to go.
Similar product recommendations:
Tekkashop AMOC2094BL (Optional color) |
Tekkashop SCOC1019LBR |
| We offer customization services for you to achieve your eco-friendly office interior. Reach out to our In-House Designer today! |
5. Functional Customization:
Branding can also be functional. Customize desks with built-in charging ports or meeting tables with embedded screens for presentations, reflecting a tech-forward brand. For brands emphasizing collaboration, open-space desks and breakout areas can speak volumes.
Similar product recommendations:
- Table with wirebox
Tekkashop RWOSMA
- Open-space table
Tekkashop RWOT157C4
| If you are looking to customize your office furniture inside your space to make it more functional, contact our In-House Designer today to discuss! |
6. Personalized Workstations:
Allow employees to personalize their workstations within a branded framework. Provide branded stationery or desk accessories. This fosters a sense of belonging and ensures uniformity while allowing individual expression.
7. Feature Local Artistry:
For companies that pride themselves on local connections, incorporating local art or craftsmanship can make a statement. It shows support for the community and gives a unique touch to your office space.
8. Incorporate Brand Motifs:
If your brand has specific motifs or patterns associated with it, integrate these into soft furnishings like curtains, cushions, or rugs. This subtle repetition can strengthen brand recognition.
Similar product recommendations:
Tekkashop AMSF0948 |
Tekkashop SSBBRR |
Tekkashop SILC1680 |
9. Play with Lighting:
Lighting can influence mood and productivity. Brands that promote creativity might opt for adjustable colorful lighting. On the other hand, a corporate law firm might choose sophisticated, muted lighting fixtures.
Similar product recommendations:
Tekkashop FDPL2210MB
|
Tekkashop FDFL1975 |
10. Foster Feedback:
Engage your team in the customization process. Their feedback can provide valuable insights into what they feel represents the brand, ensuring a cohesive and inclusive branding effort.
Office furniture customization to reflect your brand is more than just an aesthetic endeavor; it's about establishing a unified space that aligns with your business's values. By incorporating brand elements into your workspace, you leave a lasting impression on clients and guests in addition to strengthening the company culture.
Ready to transform your workspace into a true reflection of your brand's identity? Visit Tekkashop now and see what else you can find to make that complete set.
|
Enjoy further RM15 discount by subscribing to our newsletter! Click here
Contact us to find out more
Customer enquiries:
Phone: +601120641106
Email: admin@tekkashop.com.my
For more stories like this, join our Facebook community on Facebook
Need help with your order? chat with us here
About Author
Falisya Suraya
Falisya Suraya is a freelance content writer specialises in commercial writing, love travel and enjoy walking on the beach.